Size Doesn’t Matter: Why Every Business Needs To Protect Its Intellectual Property. When people think about intellectual property (IP), they often picture global companies with huge legal teams and vast portfolios of patents and trade marks. However, IP isn’t just for Multinationals. In fact, small businesses, start-ups and even sole traders often have just […]
Trademark Sounds, Colours and Phrases to Protect Your Brand Identity Protecting your brand is absolutely essential and can involve not only logos and business names, but also sounds, colors, and phrases. As a business owner, protecting your brand in the early stages when creating a unique identity can determine your success. A strong brand identity […]
Introduction to Intellectual Property Rights Intellectual property (IP) refers to legal rights that protect creations of the mind, including trade marks that register brand names, logos, and symbols. These rights, known as intellectual property rights (IPR), cover various intangible assets like ideas, inventions, and brand reputations. Moreover, IP rights serve to acknowledge ownership and provide […]
